Start with Why: How Great Leaders Inspire Everyone to Take Action
Simon Sinek · ★★★☆☆ · 258 pages · 2009
This could have gotten its point in the first 50 pages and it does but I like the point it makes which is that at the core we need a why. Most of life we do the how and what. Having read this right after Being Mortal I guess I was influenced by the previous books need for a meaning in life at the end to keep going. This one makes the point for companies that need to create a meaning to survive. But my problem was he talks about the same three companies Apple, Microsoft, and Southwest.