The Power of Habit: Why We Do What We Do in Life and Business
Charles Duhigg · ★★★★☆ · 375 pages · 2012
Duhigg covers the notion of a habit. How they are created. How you can change them and different examples from individuals to companies changing their behavior. The goal is to note that to change a habit is to recognize the trigger and do something else which leads you to the same reward as if you were doing the negative habit. Overall a great read but largely for the first part of the book.