Writing is a means to clarify thought and a extract meaning. It is something I am hoping to have a lifelong practice of doing. However, here is a general checklist.
- Does it lead with a story?
- Is it too serious?
- Does it have a picture to go with the story? Does it have other graphics?
- What is it conveying?
- Does it cite research?
- Does it have the appropriate link?
- Is it clear and even if it is technical is it simple to understand? Surprisingly even the technical stuff isn’t understood by 80% of my desired market segment.
- Does it tell a story instead of stating facts?
Repeat this list three times.
- Make sure the examples and metaphors make sense and aren’t clichés.
- Personalize the writing. You are writing for yourself. Make it clear and remove unnecessary words.
- Switch passive phrases to active.
- Define foreign phrases, scientific words, or jargon.
- Read it out loud
- Search for “ly” words and remove them.
- Remove unneeded words.
- Give it to another person to read it over.
- Spell check.
- Grammar check.
- Am I taking a stance? Does this bother me? Do I believe in what I am writing? Can I reference things which give credibility to my argument?
Make it Pretty
- Add links to other relevant posts I’ve written or external links.
- Check for broken links.
- Add a header image.
- Add images in the text to aid the content and which give the reader a break.
- Post it on Twitter.
- Post it on Facebook
- Post it on Relevant Locations
On Writing Well
Need to simplify writing.
Don't clutter things. No need for a lot of extra words.
Style should be you writing for yourself. You are who you are primarily writing for. Only yourself.
Ask yourself some basic questions before you start. For example: “In what capacity am I going to address the reader?” (Reporter? Provider of information? Average man or woman?) “What pronoun and tense am I going to use?” “What style?” (Impersonal reportorial? Personal but formal? Personal and casual?) “What attitude am I going to take toward the material?” (Involved? Detaced? Judgemental? Ironic? Amused?) “How much do I want to cover?” “What one point do I want to make?"
Choose an overall unity in how you write.
This should not jump between styles. Have a consistent story.
If writing nonfiction leave one idea behind that you give the reader awe the