abhiyerra&co

I am slowly starting to get into product development again. However, I am doing it in a slightly different manner. I am focused on capabilities-based expansion working on projects adjacent to what I am already doing. Currently, mostly tools for opsZero and software to help my parents with their real estate. Instead of jumping headfirst […]

I’ve been doing six week iterations as it is a long enough timeframe to make meaningful big changes. My time is split into a four week focused work period and a two week relax period. What is interesting about this iteration is by week four I will be traveling to Europe so I will be […]

As an entrepreneur I’ve had to play all hats: investor, entrepreneur, manager, individual contributor. Each is a different skill and hat. But at this point in my life it is getting harder and harder to be good at everything. Also, priorities change where I want to focus on things I enjoy and delegate things I […]

I’ve tried OKRs long enough now that they are not resulting in a positive outcome from a quarterly perspective. The problem lies in a couple things: Changing OKRs from quarter to quarter seems too fast and doesn’t result in actual time to develop long-term strategy. Once a strategy has been developed for an OKR it […]

It is impossible to want to do one thing forever. People get burnt out and want to chase other things. But you can only do one thing at a time. You can say you want different brands, or have different unrelated tasks, but at the end of the day you can only be good at […]

The disconnect that exists between writing PRFAQs and execution is real. What I mean by this is that a PRFAQ while needing to be a live document doesn’t seem to be. It exists separate from the code which causes issues since the code and the doc don’t seem to coexist. Further, a Press Release is […]

As I am thinking more and more the brand is a frontend. The way you do things is way more important. The brand is a deliver mechanism. So if I am trying to pull a startup studio type building then it may make more sense to use a frontend type approach. What I mean by […]

One of the lessons I keep having to relearn over and over and over again is that: a product needs to be as small as possible, doing the fewest things possible while being easy to use to solve a very real problem for a specific customer. A customer needs to come to a website and […]

Complexity is Entropy. If something takes you much longer to do than doing it the easy way you are basically wasting energy. I’ve been wondering why that is? I think the reason is that though simplicity scales better it gets boring. For people who can run a marathon or do the same weightlifting routine for […]